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Here are the images showcasing the products on display at the Mattel booth at Toy Fair New York 2020.
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Entertainment Earth brings us pre-orders for the first wave of Star Wars x Barbie dolls from Star Wars: A New Hope.
Mattel are releasing the first in a new series of Star Wars inspired Barbie dolls, just in time for the holidays this year. The first series includes Princess Leia, Darth Vader and R2-D2.
The new tariffs have come at a bad time for the toy industry, as September is a key holiday shipping month, and any charges will likely be passed on directly to the consumer.
Image Gallery from New York Toy Fair, featuring products from Mattel/Hot Wheels featuring the new Jar Jar Character Car.
Mattel has posted better than expected results for its Q4 earnings.
Wah Shing, the manufacturer for clients such as Mattel and Spin Master says it is considering a move to Vietnam or India if it is hit with tariffs in 2019.
You have until January 6th to vote for Toy of the Year 2019. Star Wars products have been nominated in 3 of the 17 categories.
Hasbro, Mattel and LEGO have been warned that will lose big market share if they fail to adapt to the growing consumer demand for eco-friendly toys.
Mattel has posted positive Q3 results -- the first time in eight quarters they have posted year-over-year growth.
Mattel has appointed Adriana Cisneros, CEO of Cisneros Group of Companies and Roger Lynch, president and CEO of Pandora Media to its company board of directors.
Mattel has taken a hit following the collapse of Toys 'R' Us, leading to $650 million turnaround exercise announced last year.
MGA Entertainment CEO Isaac Larian has officially thrown in the towel in his mission to rescue Toys 'R' Us from liquidation in the US.
Mattel's revenue dip beats analyst expectations as Barbie and Hot Wheels are just flying off the shelves.
Mattel's CEO Margo Georgiadis steps down after just 14 months in the job, and Arsenal's manager Arsene Wenger will leave the football club after 22 years.
Mattel is closing its New York office as part of a previously announced $650 million cost saving plan.
Battle Rollers and Character Cars led the way.
Ynon Kreiz, formerly chief executive and chairman at Maker Studios, has been made new chairman of Mattel.
Mattel shares hit after disappointing holiday results.
Will he be too extreme for your collection?
New stylized Star Wars Battle Rollers from Mattel feature ball bearings to extend each vehicle’s momentum; they look great too!
This potentially game changing news from the New York Times.
Mattel have launched a new series of eight vehicles featuring 'Master vs Apprentice' from the Star Wars Galaxy. Here's a checklist of the eight...
Reflections Of Celebration #4: Cantina Panel, Custom Cars, Diorama, Prop Dislays, & R2-D2 Builders...
Star Wars Celebration Orlando may seem like a lifetime ago but we have been browsing through some of the photos we took at the show, and reflecting back on the amazing array of Star Wars goodness at the show.
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