Thanks for sending in your questions and keep them coming for the next Q&A (take the link above or on the left hand menu), we need your questions by next Friday, 16th May, please.

Read on for the Questions and Answers...

1. Who designs the packaging for the Star Wars and Indiana Jones products?  Is this done in-house by Hasbro or by an outside agency that works with you and LucasFilm?  What’s the process that this goes through?

The packaging is designed by an outside agency that Lucasfilm manages.  We are brought in early in the process to provide input and make sure that the line look works for our needs at retail and is optimized for specific segments of the line.

2. A while ago we brought up the fact that we were fast approaching another milestone figure (like 500th Vader or 300th Boba Fett), probably figure number 1,000.  You said that something was in the works and would reveal soon – that was many months ago and we wondered if this had been lost in the mix or was still happening.  Can you bring us up-to-date with this news and if there are pictures to show can you please reveal?

James - we didn't mean to indicate that a product was in the works, just that at some point we need to figure out where we are in the "number" of figures we have done, and further that if there is an event to commemorate (that we haven't already missed) then it would certainly be worthwhile to look at that.  While we did spend some time looking into what the current figure total could be, it turns out to be a much more complicated exercise (as many fans have long known who have undertaken the same exercise).  As such, with the work in front of us of delivering our current (and future lines), we have not been able to spend the time to do the exercise justice. We do not have a commemorative figure planned to mark any occasion right now and have instead put our energies into moving forward against our upcoming plans.

3. How do you feel that some retailers here in the UK have already broken the 1st May release date for the Indiana Jones product line (Adventure Heroes, 3¾”Figures and LEGO)?  How far do you go to force the release dates and what lengths will you do to try and ensure the 26th July date is met for the Clone Wars?

We actively work to keep all retailers adhering to the same release dates, both with communication from our sales side as well as our retailer teams. The date is set by Lucasfilm and all partners together (including Hasbro and retailers) and is designed to promote an exciting event-like feel for collectors and kids alike. Setting out product early breaks a measure of trust that has been placed with the retailer.  An independant store or a retail chain can look bad if a store or department manager violates this trust for a short-term gain.  The 7/26 launch date will be one of the most exciting dates in Star Wars launch history, and both Hasbro and Lucasfilm (and other partners) are working with our retailers to make sure that everyone is on the same page with the launch strategy.