To ensure it receives the attention it rightfully deserves, we are taking the news from yesterday’s story about Josh D’Amaro being selected as Chairman of Disney Parks, Experiences and Products and highlighting the section about Rebecca Campbell being named Chairman of Disney’s Direct-to-Consumer and International. Campbell has been with the entertainment company for nearly a quarter of a century and will now be responsible for the company’s streaming business platforms around the world, including the extremely popular Disney+ service.
The text copied below comes via the announcement posted on The Walt Disney Company website.
Since joining The Walt Disney Company 23 years ago, Campbell has held leadership roles across Disney’s media, international and parks businesses and most recently served as President of Disneyland Resort. As Chairman, Direct-to-Consumer and International, Campbell will oversee the Company’s streaming businesses globally, including Disney+—which this month reached 54.5 million paid subscribers less than six months after its launch—as well as ESPN+, Hulu and Hotstar. Campbell’s portfolio also includes the Company’s international businesses, including Disney’s International Channels, Fox Networks International and Star India. Prior to becoming President of Disneyland Resort last year, Campbell was a member of the Direct-to-Consumer and International leadership team as President, The Walt Disney Company—Europe, Middle East and Africa (EMEA), where she oversaw the Disney+ launch strategy and direct-to-consumer roadmap for the region.
“As we look to grow our direct-to-consumer business and continue to expand into new markets, I can think of no one better suited to lead this effort than Rebecca,” Chapek said today. “She is an exceptionally talented and dedicated leader with a wealth of experience in media, operations and international businesses. She played a critical role in the launch of Disney+ globally while overseeing the EMEA region, and her strong business acumen and creative vision will be invaluable in taking our successful and well-established streaming services into the future.”
“Having been a part of the Direct-to-Consumer and International leadership team, I know what a stellar group it is, and I’m honored to be able to lead the organization during this dynamic and exciting time,” Campbell said. “Armed with the best creative content engines and technology teams in the industry, I am extremely confident in our ability to continue growing the business around the globe.”