The Next Hasbro HASLAB Campaign is a Full-Size Cookie Monster Replica

Following on the heels of their highly successful debut of the Jabba’s Sail Barge (The Khetenna) initiative, Hasbro has announced that the next HASLAB crowdfunding campaign will focus on creating a full-sized replica of the Cookie Monster character from Sesame Street. If you want to learn more about this initiative and are interested in potentially becoming a project backer, visit the official HASLAB website.


“Friend something better than chocolate ice cream… Maybe friend somebody you give up last cookie for.” —Cookie Monster

For 50 years, Cookie Monster has been your friend: making you laugh, singing you songs, and entertaining you with his unapologetic appetite for COOKIES! “Om nom nom!”

And as Cookie Monster’s longtime fan and friend, you deserve the opportunity to bring home the ultimate collector item: a fully poseable, full-size, photorealistic Cookie Monster replica. Your very own version of a childhood icon. A dream collectible you’d give up your last cookie for.

Don’t worry, we’ve got you.


Because he’s been there from the start.
Because he’s a beloved fan-favorite.
Because “C is for Cookie” is an anthem of our collective childhood.

Because to bring the dream of a full-size Sesame Street product to life, we consulted with leaders and influencers in the Muppet fan community to voice fan opinion about character choice, product development, offering, and messaging—making this a by-the-fans, for-the-fans project, every step of the way.

This campaign will move into production when it reaches its minimum goal of 3,000 backers. All support must be received by 11:59 PM EST on August 25, 2019. You can own 38 inches of blue furry goodness by spring of 2020. Your payment method will be charged on August 25, 2019 if the campaign is successful.

Justin LaSalata
Located in New York with his wife Dianna, Justin LaSalata is the US Editor of Jedi News responsible for reporting on all areas of Star Wars related news as well as coverage from NY Comic Con and Toy Fair NY.